In order to coordinate with the implementation of the company's development strategy, further enhance the company logo's recognition and communication effect, constantly improve our image and influence, shape a first-class brand image, and constantly enhance the company's visibility, we have decided to make the following adjustments to the company's unified external image, using unified logo:
1. Enabling the following new version of the brand LOGO, while the company's original LOGO announced the phasing out of use.
HI-QUAL is the abbreviation of high standard quality. The overall shape of logo is transformed by the letter "HQ". It reflects the mission of enterprises to establish scientific, compliance and innovative drug research and development institutions guided by clinical needs. It also expresses the good vision of regular medicine "to make the Chinese people can afford the good medicine of international standards". Logo also contains benzene ring in the molecular equation, which is similar to DNA, but also like the key to rescue patients, which can better reflect the mission of the enterprise.
2. Subject of use:
Shandong Zezheng Medical Technology Co., Ltd.
Shanghai Yiwen Biotechnology Co., Ltd.
3. Scope of use:
1. Public places such as production, operation, office, meeting, living area, etc.
2. Flags, webpages and internal publications;
3. Business supplies, gifts, souvenirs and badges;
4. Products, large-scale equipment, means of transport, employee clothing;
5. Other areas requiring uniform identification.
Fourth, the use of uniform identification:
Based on the unified logo, by adding the Chinese and English names or abbreviations of the company, the unified logo can be used differently by different users in different domains at home and abroad.